Here’s another fine example of a 1930’s local jeweler’s house brand.
The Canadian Trademark Database shows that the name was registered as of 1926, but another reference book suggests that the actual registration was in 1945 (with claimed usage from 1926). Not sure if the database makes that distinction. See Canadian Trademark Data below. The brand was active for quite a while and only expired recently (1993). Unfortunately, that's long enough for many of the details to have been expunged from the database, so there's only a bit of information left. "Saunders Lorie & Co" was apparently a fairly large jewelry store at one point in Toronto, Canada; they show up as a registered silversmith. There is no direct reference to Sears, Simpsons, or Simpsons-Sears or Eaton’s stores though, so I don’t think there is any connection to these department stores. The movement appears to be a SWISS Fontainemelon (FHF) movement. It has a gold plated case with stainless steel back. Circa 1930’s case design. Very typical generic Swiss watch of the period. Interesting and fun to wear. Canadian Trademarks Details 0128427 - LORIE Application/Registration numbers 0128427 Registration number TMDA39773 Status: EXPUNGED Key Dates, Registered 1926-05-05 Interested Parties, Registrant SAUNDERS LORIE AND COMPANY LIMITED. Toronto ONTARIO Current owner LOIS R. ORKIN, 16 Edgar Avenue, Toronto, M4W 2A9 , ONTARIO Goods: Watches, watch movements, watch dials, watch cases and jewellery of all kinds and description. Precious and semi-precious metals, and jewellery Action History Registered 1926-05-05 Renewed 1976-05-05 Expunged - Failure to Renew 1993-05-28 Comments are closed.
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Old Time WatchesI enjoy collecting mechanical (manual wind and automatic) and early electric and quartz timepieces. I take great pleasure in researching and writing about the companies and people that created these beautiful watches. PF
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